Every feature, explained

Find the questions your customers ask AI assistants when they look for what you sell.

• We start from your products, services and competitors and turn them into the questions real people ask.
• Questions are grouped by what the customer wants: to learn, to compare or to buy.
• Edit, reorder or pause questions any time. Your history is kept, so trends stay fair to compare.

See how often ChatGPT, Gemini and others name your business, and how many answers each number comes from.

• We ask your customer questions to each AI assistant on a schedule and save every answer.
• You see how often you're named, linked to and recommended, and whether the answer sounds positive.
• AI answers change from one try to the next, so we ask again on every check and always show how many answers each number is based on.

See which websites AI answers link to — yours, your competitors' or other sites — and how often.

• We note the links in each AI answer and show which ones point to your website.
• We list the other websites AI links to most in your line of business, and suggest the ones worth being listed on.
• See how often AI links to your site compared with everyone else.

See how often you're named compared with the competitors you choose, question by question.

• Add the competitors you care about and see how often each one is named next to you.
• See how often you're named vs competitors overall, and for each AI assistant.
• Competitor numbers come only from public AI answers and public web pages.

We read your website and find the problems that stop Google and AI from understanding it.

• Checks that your pages can appear on Google, that Google and AI robots are allowed in, and that links and redirects work.
• Checks your main headings, your info for Google and AI, and whether your pages answer questions clearly.
• We follow your site's robot rules file and read gently — we never overload your website.

Every fix shows the problem or AI answer that led to it, so you know why it's there.

• Fixes are sorted by how much they help and how long they take, with the reason shown next to each one.
• We keep what we measured separate from what we expect. We never claim a fix caused a change we can't prove.
• We draft new text for you to review. Nothing goes live outside the rules you set.

See the exact change before it goes live, approve it, and undo it in one click if you change your mind.

• Changes that can't touch your website are safe and run on their own. Anything that changes your site needs your OK, unless you allow a small, safe type of change.
• Your OK is tied to the exact draft. If the draft changes, we ask you again.
• We save the old version before every change, so it can be undone.

Works with WordPress, GitHub, Shopify, Webflow, Contentful, Sanity and Wix — or copy the fixes by hand for any other site.

• WordPress: a limited app password, used only for the changes you approve.
• GitHub: changes arrive as pull requests, so your developer still reviews them.
• Shopify, Webflow, Contentful, Sanity and Wix: we write drafts and Google headlines and summaries where each platform allows it.
• Prefer to do it yourself? Copy each fix as simple step-by-step instructions.

Questions are written for your country and language, because AI answers differ from place to place.

• Pick the country and language for each website; your customer questions are written for that market.
• To check another country, add it as a separate website. A combined view of several countries isn't available yet.

A monthly report, plus an email when each website check or AI check is done.

• A monthly report that shows what changed, how many answers each number is based on, and the fixes made that month.
• Emails when a website check or AI check is done, or when a fix is waiting for your OK.
• Agency plan: reports and emails with your own name, logo and colour.